77ace Privacy Policy

1 Introduction and Scope

77ace ("we", "us", "platform") is an online entertainment and betting platform providing services to users in Bangladesh. This privacy policy explains what information we collect, why we collect it, how we use it, and what steps we take to protect your data.

By registering on or using our website (77ace.lat), you agree to the terms of this privacy policy. If you do not agree with any term of this policy, please refrain from using our services.

This policy may be updated from time to time. For important changes, we will post a notice on the platform and update the effective date at the top of the page.

2 What Information We Collect

2.1 Information You Provide Directly

Information you provide yourself during registration and account management:

• Full name and date of birth (for age verification)
• Email address and mobile number
• Residential address and nationality
• National ID (NID) or passport details (for identity verification)
• Payment method details (bKash, Nagad, Rocket account numbers or bank details)
• Messages and attachments submitted when contacting our support centre

2.2 Automatically Collected Information

When you use our platform, certain information is collected automatically:

• IP address and geographic location
• Device type, operating system, and browser information
• Page view history and session duration
• Gaming activity: bets, wins, losses, and transaction history
• Information collected from cookies and similar tracking technologies

2.3 Information Received from Third Parties

We may occasionally collect information from legitimate third-party sources, such as identity verification agencies, payment processors, and fraud prevention service providers.

3 Purpose of Using Your Information

We use your information for the following purposes:

• Account management: Completing registration, verifying identity, and keeping your account secure.
• Service delivery: Processing gaming, betting, and financial transactions.
• Security and fraud prevention: Detecting and preventing suspicious activity.
• Legal compliance: Following applicable laws and regulations and cooperating with regulatory bodies.
• Customer support: Resolving your questions and issues.
• Responsible gaming: Identifying signs of excessive gambling and providing assistance.
• Platform improvement: Analysing user experience to improve service quality.
• Communications: Sending notifications about important policy changes, security alerts, and transactions.

We do not sell your information to third parties or use it for marketing without your consent.

4 Disclosure and Sharing of Information

4.1 When Information Is Disclosed

We may disclose your information in the following circumstances:

• Service providers: Trusted partner organisations that provide payment processing, identity verification, and technical infrastructure.
• Legal obligations: To comply with court orders, government investigations, or legal processes.
• Fraud prevention: With regulatory bodies to prevent cybercrime and financial fraud.
• Business transfers: In the event of a merger or acquisition, provided the new operator follows the same privacy standards.

4.2 Third-Party Restrictions

Third parties with whom we share information may only use it for the specified purpose. They are required to follow our guidelines and applicable privacy laws. They may not sell or further disclose your information.

5 Cookies and Tracking Technologies

5.1 Types of Cookies

We use the following types of cookies on our platform:

• Essential cookies: Required for core site functionality, such as maintaining login status.
• Performance cookies: For improving page speed and user experience.
• Analytics cookies: To analyse user behaviour and improve the platform.
• Security cookies: For fraud detection and protection.

5.2 Cookie Controls

You can disable non-essential cookies through your browser settings. Please note that disabling certain cookies may cause some platform features to not work properly.

6 Data Security Measures

77ace takes industry-standard technical and organisational measures to ensure the security of your information:

• SSL Encryption (SSL/TLS): All data transmissions are conducted through encrypted channels.
• Password hashing: Your password is never stored directly — only an encrypted hash is kept.
• Two-factor authentication (2FA): An additional security layer for account login.
• Access controls: Only authorised staff can access specific data.
• Regular security audits: Regular checks are conducted to identify and address potential vulnerabilities.
• Data backups: Regular backups are maintained to protect against data loss.

However, no method of transmitting or storing data over the internet is 100% secure. We are committed to providing the highest level of protection, but we cannot guarantee the complete security of any method.

7 Data Retention Period

We retain your information only for as long as necessary:

• Active accounts: All information is retained while the account remains active.
• Closed accounts: Financial and identity-related information is retained for the period required by law.
• Transaction records: Financial transaction records are retained in accordance with applicable law.
• Support communications: Customer service communications are retained for a set period after resolution.

Once the specified period has passed, we securely delete or anonymise your information.

8 Your Rights

As a user of our platform, you have the following rights:

• Right of access: You can find out what information we hold about you.
• Right to rectification: You can request correction of inaccurate or incomplete information.
• Right to erasure: In certain circumstances, you can request that your information be deleted.
• Right to restrict processing: You can request that the use of your information be limited for specific purposes.
• Right to data portability: You can request your information in a machine-readable format.
• Right to object: You can object to certain processing activities.

To exercise these rights, contact us at [email protected]. We will process your request as quickly as possible.

9 Protection of Minors

77ace's services are intended only for those aged 21 and above. We do not knowingly collect or process information from anyone under the age of 21.

An age verification process is carried out at the time of registration. If we become aware that a minor has registered on our platform, we will immediately close that account and delete all associated information.

If you believe a minor is using our platform, please contact us.

10 International Data Transfers

Our servers and partner organisations may be located in various countries. When your information is transferred outside Bangladesh, we ensure that the transfer is secure and conducted in compliance with applicable law.

For international data transfers, we apply appropriate safeguards to ensure your information receives the same level of protection regardless of its location.

11 Responsible Gaming and Data

77ace believes in responsible gaming. Using data about your gaming activity, we can identify potentially problematic behaviour and provide support where needed.

Information collected for this purpose is used solely for your protection. To learn more about responsible gaming, visit our Responsible Gaming page.

12 Policy Changes and Updates

We may review and update this privacy policy from time to time. Depending on the nature of the change, we will notify you in the following ways:

• Displaying a notice on the platform
• Sending a message to your registered email (for important changes)
• Updating the "Effective Date" at the top of the page

Continuing to use the platform after an update means you have accepted the revised policy. We therefore recommend reviewing this page regularly.

13 Contact Us

If you have any questions, concerns, or requests regarding this privacy policy, please contact us:

• Email: [email protected]
• Live Chat: Bengali support available 24/7

Our privacy team will process your request as quickly as possible and provide you with an appropriate response.